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TRUE Video Blog

Thank you for visiting our blog. This is our place to share information on video production, marketing and creative communications.
We'd love to hear from you. Let us know if there is something specific we can blog for you.

This Video Was Viewed Over 12,000 Times Within The First 24 Hours

Video shooting in a lab at Wilmington College
That's what happens when a plan comes together. When Wilmington College approached us about creating a recruiting video, we had no idea that it would be seen over 12,000 times. - especially within the first day.

Enter your text here ...

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  2009 Hits

New TRUE Studios Site - Where Business Video Production is Easy

Just launched the new TRUE Studios site. The theme - We make it easy to produce creative and cost effective business videos. The home page has been updated to feature a video background and the messaging is designed to share the TRUE brand with new clients. 

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  2463 Hits

CREATIVE TIP - Be observant. Let things unfold naturally.

I recently worked with Monty Soungpradith and Emma Low of Open Image Studio on a Valentine's themed photoshoot in the studio. Jenna Shores was our talent and Kerry Smith did hair and make up. When this group came together, the energy in the studio picked up and the fun began. Here is a short video from the day.  After going through the footage...
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  2429 Hits

What We Learned From Producing Our Company’s About Us Video

Resist the temptation to rush the creative process. That's what we learned while producing our new About TRUE Studios video. During the Research and Discovery stage, we were reminded that people weren't just buying our video production skills but rather our genuineness and sincerity. Had we rushed the process, the final video could have been uninsp...
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TRUE - What's in a name?

Naming a business can be like naming a child. It's a quick way to tell people who you are. That's why we call ourselves TRUE.

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  3065 Hits

FDSI Capabilities Video - Telling a Story Creatively with Limited Visual Assets

A good friend and client, Jenn Lewis, calls me. "We need a video. We can't show a product but we do have a company sales sheet. What can we do?"

" Hmmm. OK...Can I see the sales sheet?" I looked over the spreadsheet and thought, "What if...?" 

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  2477 Hits